The Horse 2020/21

Environment & Technology

Fast Fashion - The dark world of cheap fashion

EN - Fast fashion has changed the textile industry from the ground up. The clothing industry is virtually flooding the planet with textiles: 56 million tons of clothing are sold every year. Influencers and neuromarketing are driving sales. But cheap clothing comes at a high price, such as precarious employment conditions and the disastrous environmental balance.

=>Video on Arte tv (in German), accessible until 6/6/2021More...

Anthropocene

Video: Anthropozän (3sat.de)

(...)Die sogenannte Technosphäre, die von Menschen hergestellten Dinge, wiegt mittlerweile mehr als die Gesamtheit aller Tiere und Pflanzen.

Rund 50 Kilogramm Menschenwerk lasten statistisch gesehen auf jedem Quadratmeter der Welt. Der Einfluss des Menschen auf die Erde kann es inzwischen an Ausmaß mit den großen Naturkräften aufnehmen, die den Planeten bislang gestaltet haben. Und dabei ist die Geschichte des Menschen – gemessen an den Milliarden Jahren der Erdentwicklung – nicht mehr als ein Wimpernschlag. Umso eindrucksvoller aber auch umso beängstigender ist die Dynamik, die der Mensch bei der Umgestaltung der Welt nach seinen Ideen und für seine Zwecke entfaltet hat.(...)

How much consumption do we need?

Link to the video (DE, 3sat, until 2025)

Krise? - Endlich! Zeit für ein anderes Leben
Wieviel Konsum brauchen wir? nano begibt sich auf die Suche nach Wegen für eine Transformation unseres Wirtschaftssystems. Ingolf Baur trifft Unternehmer, Wissenschaftler, Vordenker und eine Hippie-Gemeinschaft, die vollständig CO2-neutral lebt.

Crisis? - At last! Time for a different life
How much consumption do we need? nano is looking for ways to transform our economic system. Ingolf Baur meets entrepreneurs, scientists, thought leaders and a hippie community that lives completely CO2-neutral.

REMINDER -=>Categories are the bones of The Horse

Exciting projects in the context of city climate & city trees are in development or "growing"; each project team as well as all collaboration teams get their own category. Here you collect all material, text, media, etc. for sharing with others and later for your publication on the website dontwastemy.energy.

The journey of discovery is underway!

Tips for promotion on Instagram by a last year's student

How to promote the projects on the official project account dontwaste_myenergy ☺️
https://www.instagram.com/dontwaste_myenergy/

(extract from The Horse 19/20, by Lars, former student of Team Wetzikon Zurich)

  1. Make one good post per week about your topic. Attention it is not about the quantity of mail but the quality is important. I recommend one to a maximum of three posts per week. I have made good progress with this amount of mail.
  2. Follow other people or organizations with the same or similar topics.
  3. Like and comments other mail. This is the only way to show that you are active and interested. But when commenting it is important that you do not just send an emoji. Try to give a constructive feedback with your own opinion and experience.
  4. Things also moved quickly when I wrote to complete strangers to help me promote my account. I noticed that it is not worthwhile to write to organizations with more than 1000 followers. With these organizations you usually don't get an answer. Try to write to people with the same or similar number of followers.
  5. Do in return on point 5 on promotion on your account. Mark people in your mail, make meaningful stories about other people's accounts etc.
  6. As the most important and last tip I give you on the way: be creative and have fun with what you do!

I hope that with these tips you will quickly reach a large crowd of people worldwide.

***Tips by a last year's student***